Ralph Simon is acknowledged as one of the founders of the modern mobile
entertainment & content industry. Over the last 18 years, he has been a
prominent global mobile trailblazer and innovator, helping grow the mobile
entertainment, mobile health and mobile content industry while playing a
central role in its impact and presence around the world.
Simon heads the London-based Mobilium Global Group, which provides
high-level strategic counsel and strategic guidance to brands, media
companies, global thought leaders and professional organizations across the
entire mobile spectrum including technology companies, movie studios / TV
networks, global music / You Tube artists / TV personalities, ad agency
groups, brands, platform providers and healthcare organizations around the
In May 2013, CTIA – The Wireless Association, based in Washington, DC,
appointed Simon as its ofcial Global Ambassador. The CTIA is North
America’s principal wireless and mobile trade association, whose members
include all the major telcos, device manufacturers and infrastructure industry
players. Simon helps CTIA to expand its spheres of technology & policy
infuence in North and South America, and in emerging markets and
developing countries internationally.
Simon began his career co-founding the Zomba Group of music companies
(including record label Jive Records) in the 1970s, building it into the world’s
leading independent music and music publishing company. By the mid-90’s
he was appointed Executive Vice President of Capitol Records and Blue
Note Records in Hollywood, and built Capitol Records & EMI’s emerging
new media business into a successful and signifcant global enterprise that
established new business models for the record and music publishing
In 1997 Simon created a start-up called Yourmobile and persuaded US and
UK music publishers to embrace this new mobile medium by granting what
would become the very frst ring tone rights. Yourmobile became the frst
commercial ring tone company in the Americas, Europe, UK, Australia and
Africa, and spurred a new and international mobile entertainment industry.
By 2003, Vivendi Universal purchased Yourmobile, renaming it Moviso,
where Simon remained as an advisor. Today Simon is popularly known as
the ‘Father of the Ring Tone.’
Between 2005 and 2009, Simon served as the mobile producer for three of
the highest profle, live global broadcast events in recent history. Live 8,
Bono & Sir Bob Geldof’s nine-city global concert, brought mobile
connectivity to nine capital cities and an international television audience of
over 800,000,000 viewers. This enormous people-powered call-to-action
resulted in the G8 countries reducing the debt of the world’s poorest nations.
He was also the Mobile Producer of Al Gore’s Live Earth, the world’s frst
eco-centric global impact event that spanned 10 countries and brought the
vital message and visibility of global climate change to a worldwide audience
of over 500,000,000 television viewers and online participants. In 2009
Simon was the Mobile Producer for the TED.com’s (www.ted.com) Prizewinning
project, Pangea Day, a global multi-platform broadcast featuring
short flms from international flmmakers around the world.
By integrating a mobile/SMS layer to all these worldwide events, Simon
helped set the standard for integrating mobile technology as an essential
element in global television and major global event broadcasting. He has
formidable knowledge about ways to deliver mobile content, “social
broadcasting” and entertainment and grow the creative industries.
He is a Fellow of the Royal Society of Arts in the UK, a member of the
National Academy of Recording Arts & Sciences in the USA, and a welcome
voice in the world of Synchronistory.